A marketing plan you’ll actually use
The Coach’s Marketing Plan
We believe that coaches already have all the skills they need to get their marketing working. This plan will help you map it all out and stay on course.
The key to making your marketing a success is to make it manageable. Marketing doesn’t work well when it feels overwhelming or complicated. It does work when it feels enjoyable and authentic, which means you will attract more of your ideal clients.
This 3-step marketing plan is written specifically for coaches and it will empower you to work on all the essential areas of your marketing and make a plan that you’ll actually use.
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Inspiration
We have our own podcast that you can listen to on Apple Podcasts, Spotify or where ever you get your podcasts.
We also post lots of great content to our YouTube channel.
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Keep up to date with what’s going on inside the community as well as when we launch new courses and events.
Why a Coaching Community Matters
This week (Monday 19th July), we hosted the first episode of our Monday Masterclass sessions on ‘Why a Coaching Community Matters’ with Lucy Bramley. Using the Masterclass as inspiration, we’ve put together three reasons why a Coaching Community matters, and how it can be used to deepen your marketing practice:
How to fit in and stand out at the same time
Are you a coach like lots of other coaches? Do you do what a lot of other coaches do? For some, this viewpoint holds them back. For others, it’s exactly what helps them stand out from the crowd. If you want to get noticed, imagine you’re a bread company. Imagine your local supermarket with an aisle full of sliced loaves. It’s all just bread. But when you walk down that aisle, doing the weekly shop, you choose one loaf over all the rest. Why? In this article, we’ll find out.
Changing the marketing conversation
Are you feeling that most marketing advice is simply not going to work for you? Are you fed up with hearing overhyped promises? We are too and that’s why our vision is to change the conversation around marketing. Enough noise, hype and hustle. It’s time to switch it up and talk about ethical, empathetic human-centred marketing.
3 Big Coaching Questions
We all know that the key to brilliant coaching is asking the right questions. The same can be said for marketing. But sometimes, the questions that we hear most often from coaches feel like cries for help… here are our top 3.
Marketing as a feeling: our feature on Association for Coaches Podcast
We had the pleasure of speaking with Rob Lawrence from the Association for Coaches Podcast for a brilliant two-parter episode on how to Boost your Coaching Business. Whether you’re feeling stagnant, looking for that extra bit of inspiration, or you want to change how you view marketing in light of your coaching business, give us a listen on all podcast platforms.