Better Bolder Braver Blog

How do you feel about marketing yourself to prospective coaching clients? Are you (even a little) nervous, uncertain…? Most people don’t like the idea of putting themselves, or their business, out there. It often feels daunting to explain or justify what you do… especially in front of a camera! If you feel in need of more confidence when selling and marketing yourself, read on for three practical steps that will help you put yourself out there and feel better about doing so.

HOW TO REPURPOSE YOUR CONTENT

When time is so precious, clever marketing is about recycling your content. If you have been inspired to post something somewhere, there is nothing whatsoever wrong in re-posting it on other channels. The key is understanding the channel and moulding your content for that platform.

Simon working on laptop

A fundamental marketing question (for coaching or any other business) is: are you selling what your market is buying?
Yes, you’re selling your coaching services. And yes, your clients are buying them. But what exactly causes them to say yes? What aspect of what you offer clinches the deal? You may think you know but beware of assumptions…

The Emotions of Doing Marketing

Learn how Beccie D’Cunha’s CourageLab Emotions Wheel shows the kind of feelings we might have not only in connection with external conflicts, but in connection with the internal conflicts that come with putting ourselves out there through marketing our businesses / personal brands.

Simon on the phone Sell more without selling

Do you enjoy selling? Most business owners would say not. In fact, most business owners and coaches will manage to find anything else to do other than sales. It might be absolutely essential to your business but that doesn’t mean you like it. What if you could sell more, do more business, without needing to do so much actual selling?