We get asked a lot about the equipment and software we use to make our videos so we have created this article to show you some of our recommendations.

Whatever your motivation for being a coach, your coaching is a business. As such, it’s there (at least in part) to make money. Yet, just like everyone else in the world, you only have so many hours in the day. How do you make the most of those hours?

Social media is a great tool, especially LinkedIn. Making connections, networking, joining like-minded communities, and of course, finding clients. But like any tool, it only works when you know how to use it. In this short guide, I’ll answer the three most common questions and talk about how as a coach you can use LinkedIn to attract clients who are the perfect fit.

Marketing is often talked about in relation to ‘products’ – but how does that apply when you view what you do as a service? What’s more, why bother thinking in product terms? Why not just market your services? For the simple reason, people (potential clients) are more comfortable buying products. Products – whether the latest iPhone or a tin of peas – are tangible, demonstrable, easier to attribute value to.

Qualifying as a coach is a fantastic start to an exciting rewarding journey. You get to make an impact on your clients’ lives. Your training has taught you all about how to coach, including practical experience through co-coaching. The challenge now is finding some clients. But how to find them when the ink is still wet on your coaching certificate?